digital marketing, digital strategy, social media marketing

The benefits of marketing automation

The world of digital marketing is one where technology and innovation rule, which is why a recent study revealing that over a quarter of marketers were not aware of automation has come as such a surprise.

The research, carried out by Adestra and involving a survey of 200 senior-level marketing professionals across a range of UK sectors, found that 26% of marketers had never heard of marketing automation. If you

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